From Christopher Lasch, What’s Wrong With the Right?, written in 1987 (emphasis added is mine):
In order to understand what’s wrong with the right, we must first understand the basis of its appeal. The conservative revival cannot be dismissed as a “simple political reaction,” as Michael Miles wrote some time ago, “whose point is to suppress a radical movement which by its nature poses a threat to the status quo distribution of power and wealth.” Contemporary conservatism has a strong populist flavor, having identified itself with the aspirations of ordinary Americans and appropriated many of the symbols of popular democracy. It is because conservatives have managed to occupy so much of the ground formerly claimed by the left that they have made themselves an important force in American politics. They say with considerable justification that they speak for the great American middle class: hard working men and women eager to better themselves, who reject government handouts and ask only a fair chance to prove themselves. Conservatism owes its growing strength to its unembarrassed defense of patriotism, ambition, competition, arid common sense, long ridiculed by cosmopolitan sophisticates, and to its demand for a return to basics: to “principles that once proved sound and methods that once shepherded the nation through earlier troubled times,” as Burton Pines puts it in his “traditionalist” manifesto, Back to Basics…
That seems accurate to me as an assessment of Conservatism in 1987 and it still seems relevant today. As framed above, it’s not an unappealing philosophy. That said, I believe Lasch nailed it’s limitations:
Conservatives sense a link between television and drugs, but they do not grasp the nature of this connection any more than they grasp the important fact about news: that it represents another form of advertising, not liberal propaganda. Propaganda in the ordinary sense of the term plays a less and less important part in a consumer society, where people greet all official pronouncements with suspicion. Mass media themselves contribute to the prevailing skepticism; one of their main effects is to undermine trust in authority, devalue heroism and charismatic leadership, and reduce everything to the same dimensions. The effect of the mass media is not to elicit belief but to maintain the apparatus of addiction. Drugs are merely the most obvious form of addiction in our society. It is true that drug addiction is one of the things that undermines ‘traditional values,’ but the need for drugs—that is, for commodities that alleviate boredom and satisfy the socially stimulated desire for novelty and excitement—grows out of the very nature of a consumerist economy.
The intellectual debility of contemporary conservatism is indicated by its silence on all these important matters. Neoclassical economics takes no account of the importance of advertising. It extols the “sovereign consumer” and insists that advertising cannot force consumers to buy anything they don’t already want to buy. This argument misses the point. The point isn’t that advertising manipulates the consumer or directly influences consumer choices. The point is that it makes the consumer an addict, unable to live without increasingly sizeable loses of externally provided stimulation and excitement. Conservatives argue that television erodes the capacity for sustained attention in children. They complain that young people now expect education, for example, to be easy and exciting. This argument is correct as far as it goes. Here again, however, conservatives incorrectly attribute these artificially excited expectations to liberal propaganda—in this case, to theories of permissive childrearing and “creative pedagogy.” They ignore the deeper source of the expectations that undermine education, destroy the child’s curiosity, and encourage passivity. Ideologies, however appealing and powerful, cannot shape the whole structure of perceptions and conduct unless they are embedded in daily experiences that appear to confirm them. In our society, daily experience teaches the individual to want and need a never-ending supply of new toys and drugs. A defense of “free enterprise” hardly supplies a corrective to these expectations.
Conservatives conceive the capitalist economy as it was in the time of Adam Smith, when property was still distributed fairly widely, businesses were individually owned, and commodities still retained something of the character of useful objects. Their notion of free enterprise takes no account of the forces that have transformed capitalism from within: the rise of the corporation, the bureaucratization of business, the increasing insignificance of private property, and the shift from a work ethic to a consumption ethic. Insofar as conservatives take any note of these developments at all, they attribute them solely to government interference and regulation. They deplore bureaucracy but see only its public face, missing the prevalence of bureaucracy in the private sector. They betray no acquaintance with the rich historical scholarship which shows that the expansion of the public sector came about, in part, in response to pressure from the corporations themselves.
Conservatives assume that deregulation and a return to the free market will solve everything, promoting a revival of the work ethic and a resurgence of ‘traditional values.’ Not only do they provide an inadequate explanation of the destruction of those values but they unwittingly side with the social forces that have contributed to their destruction, for example in their advocacy of unlimited growth. The poverty of contemporary conservatism reveals itself most fully in this championship of economic growth the underlying premise of the consumer culture the by products of which conservatives deplore. A vital conservatism would identify itself with the demand for limits not only on economic growth but on the conquest of space, the technological conquest of the environment, and the human ambition to acquire godlike powers over nature. A vital conservatism would see in the environmental movement the quintessential conservative cause, since environmentalism opposes reckless innovation and makes conservation the central order of business. Instead of taking environmentalism away from the left, however, conservatives condemn it as a counsel of doom. “Free enterprisers,” says Pines, “insist that the economy can indeed expand and as it does so, all society’s members can increase their wealth.” One of the cardinal tenets of liberalism, the limitlessness of economic growth, now undergirds the so-called conservatism that presents itself as a corrective and alternative to liberalism.
Not only do conservatives have no understanding of modern capitalism, they have a distorted understanding of the “traditional values” they claim to defend. The virtues they want to revive are the pioneer virtues: rugged individualism, boosterism, rapacity, a sentimental deference to women, and a willingness to resort to force. These values are “traditional” only in the sense that they are celebrated in the traditional myth of the Wild West and embodied in the Western hero, the prototypical American lurking in the background, often in the very foreground, of conservative ideology. In their implications and inner meaning, these individualist values are themselves profoundly anti-traditional. They are the values of the man on the make, in flight from his ancestors, from the family claim, from everything that ties him down and limits his freedom of movement. What is traditional about the rejection of tradition, continuity, and rootedness? A conservatism that sides with the forces of restless mobility is a false conservatism. So is the conservatism false that puts on a smiling face, denounces “doom sayers,” and refuses to worry about the future. Conservatism appeals to a pervasive and legitimate desire in contemporary society for order, continuity, responsibility, and discipline; but it contains nothing with which to satisfy these desires. It pays lip service to “traditional values,” but the policies with which it is associated promise more change more innovation more growth, more technology, more weapons, more addictive drugs. Instead of confronting the forces in modern life that make for disorder, it proposes merely to make Americans feel good about themselves. Ostensibly rigorous and realistic, contemporary conservatism is an ideology of denial. Its slogan is the slogan of Alfred E. Neumann: “What? Me worry?” Its symbol is a smile button: that empty round face devoid of features except for two tiny eyes, eyes too small to see anything clearly, and a big smile: the smile of someone who is determined to keep smiling through thick and thin.
I’d say the essence of Lasch’s complaint is that contemporary Conservatism isn’t very conservative – and I mean “conservative” in a positive sense, i.e., thinking through potential consequences and proceeding with caution as appropriate, identifying values and traditions that withstand the test of time and seeking to preserve them.
If you click through the link above to Lasch’s commentary, you’ll find that he’s comparably harsh on what was the Left in 1987. There’s also a rejoinder from someone on the left to said criticism as well as Lasch’s rejoinder to the rejoinder. Both are worth reading too.* While much of what was the Left at that time has evolved or faded away, I think the criticism he levels at Conservatism is still relevant.
* I believe Lasch got a few important things wrong but, on the whole, I believe he was one of the most important thinkers/social critics of the last 20th century. Off-hand, I can’t think of anyone whose commentaries I value more.